Friday, October 17, 2008

Haier mobile enters east with BSNL

Tagged with: BSNL, CDMA, Double, east, GSM, Haier, Mobile, Twinn, Wow
Thursday, September 25, 2008, 17:08

Haier Mobile the fastest growing brand and the country’s second largest name in CDMA recently announced the launch of an array of three GSM phones. Handsets which make a clear statement of the Brand’s arrival in the open market. Giving the consumer choice in areas that have practically not existed earlier. The three GSM Phones are: ‘Wow’, ‘Twinn’ and ‘Double’, the latter two are Active Double GSM Phones.

And now the company enters East with a strategic partnership with the giant BSNL. The areas being covered are Bihar, Jharkhand, Orissa, West Bengal, Kolkata, Assam and North East (1& 2: the circles of BSNL). The partnership brings the sleek and user-friendly ‘Wow’ which brings the enhanced FM capable phones to these markets. The aim is to bring connectivity with compelling features to the Urban, Semi-urban and District towns of Eastern India. Handsets that are at once feature rich and yet economical.

Rakesh Kapoor, Chief General Manager, BSNL said, “BSNL fully supports its partnership with Haier Mobile for bundled GSM services and glad to take it forward for the benefit of its customers”.

Wow – Color FM phone with FM on Loudspeaker. Wherever you go the party is with you. The stereo FM has very good clarity and phone book memory can handle 500 contacts with three numbers for each contact effectively making a storage capacity of 500 x 3. FM Alarm & Recording and a host of surprises await you! It also has GPRS and Long Battery life. This phone is available at such prices that the one word response to it is “Wow”! Rs. 1699/-

Arun Khanna, Vice Chairman & Managing Director, hinted at the forthcoming offerings from Haier Mobile and stressed how they would be creating new standards in design; with a self-sufficient dedicated Design Cell and the new R&D Centers with a bench-strength of over 300!

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