Friday, October 17, 2008 launches Sapphire

Tagged with: matrimonial websiteMatchmaking assistant, Sapphire,
Wednesday, October 15, 2008, 12:31, India’s largest matrimonial website from People Group, today announced the launch of Sapphire – an Assisted Matrimonial Service with highly trained matchmaking assistants just a phone call away. Members subscribing to this service can dial in on 91-22-67752020 which is available daily from 10am-7pm and receive the expert service of a dedicated matchmaking assistant to help them in every single step of their matrimonial search – from profile making to search, connect and contact.

With this service, matchmaking becomes highly customized in addition to becoming convenient. Members can opt for daily updates over phone or email for relevant matches, which will be short listed by the Matchmaking Assistant. In addition, Matchmaking assistants will help members write effective profiles, help them with horoscope search which will result in increasing number of positive responses on a member’s profile.

Talking about this initiative, Mr. Vibhas Mehta, Business Head, Matrimony says “In our 11 years of experience in the Matchmaking space we have always listened to our customers and constantly innovated to make their search for a life partner simpler and faster. This is the first time in the world that organized matchmaking has been offered to a customer through the convenience of their phone. In today’s world of 12-hour work days and globe trotting professional lives, assisted service in matchmaking are the need of the day. The Shaadi Sapphire gives you access to your own Matchmaking assistant who is your confidant and is just a call away for all your to assist you in your search. ”

The service has been introduced specially for busy professionals who lead a hectic life and don’t have the time to go through the search process and constantly sift through multiple profiles. The team of Matchmaking Assistants will help members in all avenues of matrimonial search sensitively, & professionally, using their expertise to provide the best possible matrimonial assistance, while members continue to focus on their daily lives.

The announcement of Sapphire comes close on the heels of now being available on mobile with a tie up with Vodafone and a tie up with Dish TV for DTH.

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