Tata Indicom and RIM Introduce the BlackBerry Curve 8530 Smartphone in India
Tata Teleservices Limited, India’s fastest-growing pan-India dual-technology telecom service provider, and Research In Motion (RIM) (NASDAQ: RIMM; TSX: RIM), a global leader in wireless innovation, today introduced the BlackBerry® Curve™ 8530 smartphone to CDMA customers on the Tata Indicom network. The new BlackBerry Curve 8530 brings ease-of-use to email, messaging, social networking, multimedia and entertainment for people on the go, and is now available at authorized Tata Indicom retail stores across India.
The combination of pre-paid and post-paid plans from Tata Indicom together with the BlackBerry® smartphone’s user-friendly features will enable Tata Indicom to deliver a rich mobile communications experience to customers. Until 30th June 2010, Tata Indicom is offering free data services for two months along with the BlackBerry Curve 8530. Connected on Tata Indicom’s fast CDMA network, customers can also enjoy watching free live TV for the first 3 months if they subscribe before 30th June, 2010.
“The CDMA smartphone market is developing rapidly. The launch of the BlackBerry Curve 8530 will give Tata Indicom customers access to a very approachable smartphone at an affordable price,” said Mr. Pradeep Dwivedi, Senior Vice President, Tata Teleservices Limited. “We believe that the BlackBerry Curve 8530 supported by our extensive network will appeal to young professionals and students who want easy-to-use smartphones with rich communications and multimedia features that allow them to stay connected through social networking sites, instant messaging services including BlackBerry® Messenger, and email.”
The BlackBerry Curve 8530 is an incredibly approachable, feature-rich smartphone. It includes an innovative optical trackpad, which delivers a great navigation experience. The BlackBerry Curve 8530 is equipped with dedicated media keys, which are smoothly integrated along the top of the handset giving customers an easy, convenient way to control their music and videos. With high speed network access and its built-in Wi-Fi®, customers can enjoy faster access to the Internet and extended data coverage.
In addition to providing the industry’s leading mobile solution for email, messaging (IM & SMS) and social networking, and an easy-to-use, full-QWERTY keyboard for comfortable, accurate typing, the BlackBerry Curve 8530 comes with powerful multimedia features, useful applications to help users stay organized and productive and full HTML browsing.
“RIM is delighted to introduce the new BlackBerry Curve 8530 in India with Tata Indicom network and we are confident that it will appeal to a wide audience of customers with its exceptional messaging and social media apps as well as its powerful multimedia features,” said Frenny Bawa, Managing Director, India, Research In Motion.