Hard-core gamers and technology enthusiasts will find much to celebrate with the new Alienware M17x from Dell. The new Alienware M17x is the most powerful 17-inch gaming notebook in the universe and delivers a pulse-pounding, life-like experience.

In support of the launch, Dell unveiled a new “All Powerful” marketing campaign to reach gamers throughout the universe and that it will expand Alienware’s presence from six to 35 countries. Just as Dell’s Adamo brand represents premium craftsmanship and design, Alienware represents premium performance in the Dell consumer product portfolio and is the new standard-bearer in the broader gaming and technology space.

The News

As the newest member of Dell’s premium performance brand, the Alienware M17x features:

* Striking design – including anodized aluminum casing, aggressive lines and a unique chassis – that definitely makes a statement in public;
* Uncompromised technology that sets the benchmark within the industry and makes it a key pillar within Dell’s consumer product portfolio; and
* The unique visual ID of the Alienware brand.

Gamers around the world will have access to Alienware’s powerhouse system which includes:

* New Anodized Aluminum Industrial Design with color options and personalized laser engraved nameplate
* Up to Dual 1GB NVIDIA® GeForce® GTX 280M graphics processing units (GPUs)2 with SLI™ technology
* Configurable with Intel® Core™ 2 Extreme Quad-core overclockable Mobile Processor1
* Up to 8GB DDR32 1333MHz Memory
* 1TB3 7200RPM or 512GB of Solid State Storage Capacity (Raid 0)
* Optional Beyond HD resolution with a WUXGA 1200p (1920 x 1200) Edge-to-Edge LCD design
* Internal Wireless a/g/draft-n with MIMO (2×2) Technology
* Exclusive Alienware Command Center Software Solution
* Exclusive designed AlienFX® Illuminated Keyboard
* NVIDIA® GeForce® 9400M G1 GPU with HybridPower™ technology
* Microsoft® Windows Vista® (64 bit)

People worldwide can buy Dell (NASDAQ: DELL) online, by phone and through 24,000 stores.