Amkette announces flash drive customization service for corporate promotions

Written on December 23, 2008 – 2:43 PM | by Editor |

AMKETTE, manufacturer of USB flash drives and computer peripherals, has announced a new customization service aimed at the corporate gifting and promotions market in India. The company is offering to pre-load software on USB flash drives (also known as pen drives), as per the clients requirements. Once loaded the flash drives will automatically start each time it is connected to a computer. Even better the corporate logo of the promoting company is printed on the flash drive giving them a special look.The new ‘autorun’ feature on the flash drives makes any presentation, powerpoint, pop-up, or movie clip start up immediately when inserted into a USB port.

Amkette has estimated that the corporate gifts and promotions market is very large in India and there will be many takers for flash drives as promotional tools because it helps in increasing thestrengthof the message being given. Flash drives are very useful devices and people tend to keep them for long durations and when it is coupled with a brand promotion it helps deliver the message morepowerfullyand permanently.

Sitaraman, NSM at Amkette, says, “ this is a very useful and positive service that we wanted to roll out. Flash drives are used in so many applications these days that using them as a promotional item will spread lots of goodwill for the company giving them. People are constantly connecting flash drives to computers and if a corporate message loads each time it will give a lot of brand recall.”

Any corporate who wants to promote a particular product can use a promotional Flash Drive instead of distributing brochures or CDs as done in the past. They can get their brand logo printed on the flash drive and their presentation stored on the memory so that it would appear every time the user inserts it into the computer. What is better is that the user will use the flash drive regularly, keeping the brand recall of the company high.

Amkette has already booked orders from various companies who are interested in using this as a promotional tool. The PR and advertising industry as well as the educational, pharmaceutical industry and IT industry are expected to be big buyers of this service. Any company who wants to remain in the minds of their potential customers and give a beneficial gift at the same time should avail of this customization service.

Amkette flash drives come in 2GB, 4GB, and 8GB size variants, and have a 5 year warranty. There are many models and colours available and special packaging options are available. One can avail of this offer on an order size of 250 drives or more. Amkette flash drives are extremely reliable as they are manufactured using the best components. They go through a number of technical and quality tests to ensure that they are perfect.

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