“We are extremely excited to announce the highly anticipated follow-up to our EOS 5D Mark II, a camera which has been called a ‘game-changer’ in most professional photography and videography circles. The EOS 5D Mark III will carry on that tradition, delivering better and more advanced features, helping our customers achieve excellent image quality for stills and video,” stated Yuichi Ishizuka, executive vice president and general manager, Imaging Technologies and Communications Group, Canon U.S.A.

The EOS 5D Mark III inherits many features from Canon’s recently announced flagship DSLR, the EOS-1D X, including a DIGIC 5+ Imaging Processor and a high-performance 61-point High Density Reticular AF array with up to 41 cross-type points and five dual cross-type points available, depending on the lens in use. The enhanced processing power enables fast continuous shooting of up to six fps, exceeding the speed of the EOS 5D Mark II model by more than 50 percent, and with improved weather resistance the EOS 5D Mark III is a serious option for sports and wildlife photographers.

EOS 5D Mark III Video: The Legacy Continues

The EOS 5D Mark II blazed the trail for EOS cameras and Canon to enter the professional video and cinema markets, paving the way for Canon’s recent introduction of the Cinema EOS system of cameras and lenses. Now, the EOS 5D Mark III continues Canon’s commitment to these new markets with new and requested features from cinematographers, television production professionals and independent filmmakers. This new model captures 1080p Full HD video at 24p (23.976), 25p, and 30p (29.97) fps; 720p HD recording at 60 (59.94) and 50 fps; and SD recording at 30 (29.97) and 25 fps, giving cinematographers and videographers more flexibility and options for video capture.

The EOS 5D Mark III includes new H.264 video compression formats to simplify and speed up post-production work: intraframe (ALL-I) compression for an editing-friendly format and interframe (IPB) compression for superior data storage efficiency, giving professionals options to help achieve their ideal workflow. Like the EOS-1D X, the 5D Mark III also includes two methods of SMPTE-compliant timecode embedding, Rec Run and Free Run, allowing video footage from multiple cameras and separate audio recordings to be synced together in post production.

The new full-frame CMOS sensor and DIGIC 5+ processor have enhanced the camera’s image processing performance over the 5D Mark II, significantly reducing moir‚ and color artifacts in scenes with horizontal lines. The video footage produced will exhibit less moir‚ than seen in previous DSLR models, resulting in a significant improvement in HD video quality. Accommodating documentary filmmakers, and event videographers using EOS DSLR cameras, the 5D Mark III includes the ability to record video continuously up to 29 minutes and 59 seconds across multiple 4GB files. Long-form filmmakers will enjoy the camera’s automatic file splitting in combination with the extended memory capacity offered by dual card slots.

The Canon EOS 5D Mark III also includes manual audio level control with 64 levels, adjustable both before and during movie recording. There is also an automatic audio level setting, or sound recording can be turned off entirely. A wind filter is also included. Sound can be recorded either through the internal monaural microphone or via an optional external microphone through the stereo mic input. Notably, the EOS 5D Mark III is the first EOS Digital SLR to feature a built-in headphone jack for real-time audio monitoring during video capture.

Newly Developed Canon CMOS Sensor

With its completely new 22.3-megapixel full-frame Canon CMOS image sensor, the EOS 5D Mark III becomes the highest resolution Canon Digital SLR released to date. It is eminently suitable for a wide variety of assignments including weddings and portraits, nature and wildlife, travel and landscapes as well as commercial and industrial photography. With a gapless microlens design, a new photodiode structure and improved on-chip noise reduction, the new sensor achieves higher sensitivity and lower noise levels for both RAW image data as well as in-camera JPEGs and EOS Movies compared to the 5D Mark II. The result is outstanding image quality in all shooting conditions, even low light. An eight-channel readout doubles the speed of image data throughput from the sensor to the DIGIC 5+ processor, resulting in better video image quality as well as six fps for still photos.

The low-light capability of the EOS 5D Mark III is evident in its incredible ISO range and image quality in poor lighting conditions. Adjustable from ISO 100 to 25,600 within its standard range, the new model also offers a low ISO 50 setting for studio and landscape photography and two extended ISO settings of 51,200 and 102,400, well suited for law enforcement, government or forensic field applications.

The new 5D Mark III is also equipped with Canon’s EOS Integrated Cleaning System, featuring a Self Cleaning Sensor Unit with a fluorine coating that repels dust and dirt particles.

Canon-Exclusive DIGIC 5+ Imaging Processor

The EOS 5D Mark III’s new DIGIC 5+ Imaging Processor is 17 times faster than the DIGIC 4.The EOS 5D Mark III uses that extra speed not only for improved image quality, but also to add no less than nine new features that do not exist on the 5D Mark II. These new features include six fps continuous shooting, HDR and Multiple Exposure modes, in-camera RAW processing, a comparative playback function, Scene Intelligent Auto mode, two forms of movie compression, and support for high-speed UDMA 7 Compact Flash memory cards.

Another extremely valuable feature enhanced by the DIGIC 5+ Imaging Processor is the EOS 5D Mark III’s choice of reduced resolution M-RAW (10.5 megapixel) and S-RAW (5.5 megapixel) recording modes. These settings are particularly useful to wedding photographers for candid photos that do not require the EOS 5D Mark III’s 22 megapixel full resolution, because they take up less space on the memory cards and speed up post-processing without losing the critical benefits of RAW image data, such as highlight and shadow control as well as white balance adjustment. M-RAW and S-RAW also preserve the full field of view rather than cropping the image or resorting to JPEG mode to reduce resolution.

High-Performance 61-Point High Density Reticular AF

For still photographers, Canon has included its new 61-point High Density Reticular AF System, originally introduced with the top-of-the-line EOS-1D X professional camera. A significant advancement over previous 5D-series AF systems, the new 61-Point High Density Reticular AF included in the EOS 5D Mark III is the most sophisticated SLR AF system Canon has ever released. All 61 points are manually selectable and sensitive to horizontal contrast with maximum apertures larger than or equal to f/5.6. The camera’s twenty one focusing points in the central area are also standard precision cross-type and effective with maximum apertures larger than or equal to f/5.6. The center five points are ultra-high-precision diagonal cross-type points for maximum apertures larger than or equal to f/2.8. The 20 outer focusing points function as high-precision cross-type points with maximum apertures larger than or equal to f/4.0. Other innovations of the new 61-point High Density Reticular AF include expanded AF coverage area, superior focusing precision and low-light sensitivity to EV -2, and greater low-contrast subject detection capability compared to earlier EOS AF systems. (See image below for AF point configuration)
High-Performance 61-Point High Density Reticular AF

All AF functions now have their own menu tab for quick and easy access (formerly AF custom functions in previous EOS models). A new AF Configuration Tool allows for customized setting of tracking sensitivity, the acceleration and deceleration of tracking subjects, and AF point auto switching, all of which are easily accessed and adjusted via the new AF menu tab. A built-in Feature Guide advises photographers on which settings to use according to subject matter.

The EOS 5D Mark III uses the same high-performance AI Servo III AF tracking algorithm as the flagship EOS-1D X professional DSLR. This new feature works together with the 61-point High Density Reticular AF system to provide superb tracking performance that blends very well with the new camera’s 6 frames-per-second high-speed continuous shooting capabilities.

Similar to the AF point selection options offered in the EOS 7D and EOS-1D X camera models, the EOS 5D Mark III offers six AF point selection modes: Spot, Single Point, Single Point with surrounding four points, Single Point with surrounding eight points, Zone selection and Automatic AF point selection.

iFCL Metering

Complementing the EOS 5D Mark III camera’s 61-point AF system is Canon’s 63-zone iFCL dual layer metering system. The ‘FCL’ stands for ‘Focus, Color and Luminance,’ and references the fact that the metering system not only measures color and luminance data, but also analyzes the data provided by each point of the AF system. Canon’s iFCL metering keeps exposure levels stable from shot to shot, even as the light source changes. The camera’s autofocus information is also used to help determine which area of the scene is of greatest importance in determining exposure.

HDR Mode

The EOS 5D Mark III camera features a built-in HDR mode, merging three images at various exposure levels into a single image, in-camera, for stunning photographs of landscapes and architecture with enhanced tonal gradation beyond the range of the naked eye. The exposure levels in the camera’s HDR mode can be set to cover a range of up to ñ3 stops, in a choice of five settings: Natural, Art Standard, Art Vivid, Art Bold and Art Embossed providing unique visual effects. Individual source images can be saved as separate files, and the HDR mode has an optional automatic alignment function that can be useful for hand-held shooting. The EOS 5D Mark III’s standard Auto Exposure Bracketing function has been upgraded to allow for up to seven exposures per sequence, and exposure compensation can now be set for up to +/- 5EV.

Multiple Exposure Mode

The EOS 5D Mark III is the second EOS Digital SLR after the EOS-1D X to feature Multiple Exposure capabilities with the ability to combine up to nine individual images into a single composite image, with no need for post-processing in a computer. Four different compositing methods are provided for maximum creative control, including Additive, Average, Bright and Dark. Compositing results can be viewed in real time on the camera’s LCD monitor, and there is a one-step Undo command that allows photographers to delete an image and try again if desired. The EOS 5D Mark III camera’s Multiple Exposure mode even allows photographers to specify a previously captured RAW image as the starting point for a new Multiple Exposure composite image, or shoot continuously when photographing moving subjects.

Comparative Playback

A new feature seen for the first time in the EOS System on the 5D Mark III is Comparative Playback allowing photographers to display two images side by side on the camera’s 3.2-inch LCD screen. The images can be displayed with a histogram to check exposure levels, or magnified to check for focus or facial expressions.

Durability, Reliability and Other Features

The EOS 5D Mark III features a rugged camera body with magnesium alloy body covers and a stainless steel lens mount. The new camera also has dust- and moisture-resistant design with improved gaskets and seals. Although not quite as weatherproof as an EOS-1D-series camera, the EOS 5D Mark III does feature improved weather resistance over the EOS 5D Mark II model. The EOS 5D Mark III’s newly developed shutter unit has a durability rating of 150,000 exposures, and shutter release lag time has been reduced to 59 milliseconds, making the shutter button very responsive. Canon’s locking mode dial is standard on the new model and a new custom function allows photographers to shut off other dials to prevent inadvertent operation.

The EOS 5D Mark III uses the same LP-E6 lithium-ion battery pack as other popular EOS cameras like the 5D Mark II, 7D and 60D. Battery life is estimated at 950 exposures at normal temperatures, an improvement of 100 exposures more than the EOS 5D Mark II. The EOS 5D Mark III body weighs approximately 33.5 oz. with a battery installed, and the dimensions are approximately 6.0 x 4.6 x 3.0 inches.

The EOS 5D Mark III incorporates Silent shooting modes, available for low-speed continuous shooting as well as single exposures. This feature is ideal when photographing in quiet environments. For better file management especially when working with multiple cameras, the new model also supports custom file names. There is also a new image rating feature that lets photographers rank their photos from 1 to 5 stars for quick editing.

The EOS 5D Mark III features a 3.2-inch Clear View II LCD screen with 1,040,000 dot resolution. This is the same screen that’s used in the top-of-the-line EOS-1D X. The camera’s optical viewfinder has been upgraded to approximately 100 percent coverage, and it features an Intelligent Viewfinder display with an optional grid on demand. The EOS 5D Mark III also has a built-in Dual Axis Electronic Level that can be displayed on both the LCD screen and the optical viewfinder.

The EOS 5D Mark III accepts both Compact Flash Type 1 and SD/SDHC/SDXC memory cards in a dual card slot configuration. Three recording methods are supported: Record the same data to both cards, record different file sizes or types to each card, or automatically switch to the second card when the first card is full.

Accessories

The EOS 5D Mark III DSLR also has a number of new optional accessories, including the new Canon Wireless File Transmitter WFT-E7A featuring wireless LAN support for 802.11 a/b/g/n signal protocols for various network environments. The WFT-E7A connects to the camera through its USB port and includes a built-in gigabit Ethernet connection, time syncing for multiple cameras on the same network, FTP mode, EOS Utility mode, WFT Server mode and Media Server mode. With this new WFT model, professionals can synchronize clocks on multiple cameras and use the unit to support linked shooting when utilizing multiple cameras. In addition, Bluetooth-compatible equipment can be easily linked to the device as well.

The EOS 5D Mark III also has an optional Canon GPS Receiver GP-E2, which can be connected to the camera via the accessory shoe or a USB cable. With a GPS logging function built-in, the GP-E2 will log latitude, longitude, elevation, and the Universal Time Code – and allow viewing of camera movement on a PC after shooting. With its built-in compass, the GP-E2 receiver will also record camera direction when shooting, even when shooting vertically. The Canon GPS Receiver GP-E2 is compatible with the EOS-1D X and EOS 7Di as well as the EOS 5D Mark III.ii

Battery Grip BG-E11 is an optional accessory for the EOS 5D Mark III that accepts one or two LP-E6 lithium-ion battery packs or a set of six AA-size batteries. This new grip has a multicontroller and a multifunction (M.Fn) button together a with a full set of grip controls for easy operation when shooting portraits or other vertical format photos. The BG-E11 is made from sturdy magnesium alloy and has the same degree of weather resistance as the EOS 5D Mark III.

Speedlite 600EX-RT

In addition to the EOS 5D Mark III, Canon is also announcing the first professional Speedlite on the market with a built-in wireless radio transmitter, the new Speedlite 600EX-RT. The new Canon Speedlite 600EX-RT is the flagship model in the Speedlite line, ideal for wedding portrait and photojournalism. Compatible with all EOS Digital SLRs, this new model eliminates the need for accessory radio slave units and their inherent limitations. Speedlite 600EX-RT features Master-Slave two-way transmission, letting the photographer control the Speedlite settings directly from the “Master” camera.

Radio-based Wireless E-TTL can be performed with up to 15 Speedlite 600EX-RT “slave units”, used off-camera up to 98.4 feet (30m) away, and triggered by either a “Master” 600EX-RT on-camera, or the optional new Speedlite Transmitter ST-E3-RT. Used with the EOS 5D Mark III or EOS-1D X, up to five groups of flashes can be completely controlled, independently, off-camera. And, it remains fully compatible with Canon’s legacy optical-based Wireless E-TTL technology, for users already committed to existing EOS Speedlites. The Speedlite features enhanced weather-resistant construction – matching that of the EOS-1D X camera body – and a more reliable electrical contact. The flash head zoom range now reaches from 20mm to 200mm.The Speedlite also allows remote shutter release of a single EOS camera, or Linked Shooting (simultaneous firing of up to 15 cameras, when one “Master” camera is fired), and includes gelatin filters and a dedicated filter holder to help photographers match ambient light.

Speedlite Transmitter ST-E3-RT

Canon is also introducing the new Speedlite Transmitter ST-E3-RT. Providing full support of Canon’s new radio-based wireless flash technology, the new ST-E3-RT can control up to five groups of flashes, up to 98.4 feet (30m) from the camera. The remote shutter release capability enables photographers to either fire a single camera remotely (by pressing a button on the ST-E3-RT), or to fire up to 15 EOS cameras with Canon’s Linked Shooting feature. Making it easy to control and adjust, all of the Speedlite Transmitter features are accessible through the Flash control menu of the EOS-1D X and EOS 5D Mark III cameras.

Pricing and Availability

The Canon EOS 5D Mark III Digital SLR camera is expected to be available at the end of March 2012 and will be sold in a body-only configuration at an estimated retail price of $3,499.00. The EOS 5D Mark III will also be available with the EF24-105mm f/4L IS USM zoom lens in a kit for an estimated retail price of $4,299.00. The Wireless File Transmitter WFT-E7A is scheduled to be available by the end of April 2012 at an estimated retail price of $849.99. Availability for GPS Receiver GP-E2 is expected by the end of April 2012, with an estimated retail price of $390.00.Battery Grip BG-E11 is scheduled to be available at the end of April 2012 for an estimated retail price of $490.00. The Speedlite 600EX-RT and Speedlite Transmitter ST-E3-RT are also scheduled for end of March 2012 availability at estimated retail prices of $629.99 and $470.00 respectively.

“We’re witnessing the birth of what is destined to become a broad market for full 4K end-to-end production,” said Edgar Shane, general manager of engineering. “The GY-HMQ10 is a breakthrough product that opens up 4K imaging to users who previously wouldn’t have considered it.”

High resolution 4K still picture imaging has been around for several years in DSLR cameras. Motion video capture with these cameras has always been done at a lower video resolution because of lack of processing power. Likewise, high end digital motion picture cameras may capture 4K images, but often provide a raw data output to an external storage array for later processing—again due to lack of processing power in the camera. There just hasn’t been the ability to capture, process, display and record full 4K images in real time until now.

JVC’s exclusive Falconbrid LSI processing takes raw image data from the camera’s CMOS device and dematrixes (deBayers) it in real time. Unlike many high end 4K cameras, the GY-HMQ10 is able to output 4K images to a monitor or projection system in real time with virtually no latency. This capability opens up applications in cinematography, medical microscopy, telepresence, specialized observation / surveillance, and live wide-view event coverage.

Using MPEG-4 technology and a variable bit rate H.264 codec operating at up to 144 Mbps, the GY-HMQ10 records up to two hours of 4K video to economical SDHC or SDXC memory cards.

In addition to 4K imaging, the GY-HMQ10 also captures and records astonishing 1080i or 1080/60p full HD, with extraordinary detail provided by its 8.3 megapixel imager and superior lens. HD is recorded on a single memory card in a format compatible with most editing systems. This combination of superb 4K and HD imaging was requested by attendees of JVC’s 4K forums, conducted throughout North America last year, and is unique in the camera industry.

Another feature requested by forum attendees was the ability to crop an HD image from a 4K frame. This can be accomplished in post production, or in real time during camera playback. The “trimming” feature makes HD cropping easy using the camera’s touch panel LCD monitor.

Similar in size to JVC’s popular GY-HM150 ProHD camcorder, the GY-HMQ10 includes a build-in F2.8 10x zoom lens with optical image stabilizer, as well as a color viewfinder and 3.5-inch touch LCD monitor with a new, intuitive user interface. The GY-HMQ10 is built in a familiar, comfortable and lightweight form factor for hours of field production with minimum fatigue.

The GY-HMQ10 is equipped with manual level controls for audio, with audio metering in the LCD and viewfinder displays. A microphone holder and two balanced XLR connectors with phantom power are located on the handle. The camera is equipped with a built-in stereo mic for ambient sound pickup.

Other features include JVC’s patented Focus Assist, as well as manual and auto control of focus, iris, gain, shutter, gamma, color matrix, and white balance. Plus, the camera has the unusual capability of live 4K output via four HDMI terminals.

“Historically, JVC has been a leader in camcorder and display technology, and the GY-HMQ10 is our latest breakthrough,” added Shane. “It’s part of a larger move at JVC to bring 4K technology to a wide range of customers.” In September 2011, JVC introduced an affordable line of 4K projectors to the home theater market. The company’s high-end 4K projectors are widely used in commercial flight simulators and planetariums. “4K is the logical step beyond HD,” said Shane. “And JVC is uniquely positioned to lead the industry in this new direction.”

JVC’s innovative approach to professional 4K will be unveiled in a series of industry announcements beginning at CES and continuing throughout 2012.

At a retail selling price of $4,995, the GY-HMQ10 launches today, with market deliveries beginning in March, 2012.

“The new additions to our PowerShot lineup further demonstrate Canon’s commitment to delivering users innovative imaging products,” said Yuichi Ishizuka executive vice president and general manager, Imaging Technologies & Communications Group, Canon U.S.A., Inc. “These sleek and compact cameras bring together powerful features, intuitive controls and unrivaled portability while maintaining high image quality.”

The Power of DIGIC 5

Living up to its reputation as a leader in the digital camera marketplace, Canon has incorporated the DIGIC 5 image processor into the HS SYSTEM for all three models. Achieving better quality images in low-light settings, boasting faster operation and providing improved color accuracy, the DIGIC 5 image processor ensures users are able to produce high-quality images in the most difficult of lighting conditions. The processor will also enable the PowerShot G1 X camera to utilize the High-Speed Burst HQ2 feature allowing photographers to shoot images at high speeds at full resolution to capture the perfect moving shot. Additionally, to ensure images are crisp and clear, advanced noise reduction and a smarter multi-area White Balance can be utilized to achieve accurate color reproduction for a balanced image

Advanced Smart AUTO

Advanced Smart AUTO, available in the PowerShot ELPH 520 HS and ELPH 110 HS, can detect up to 58 scenes varying from non-human moving subjects to people, landscapes, pets and vehicles, helping the camera determine the best mode of shooting. This technology has been enhanced to include a new Face ID feature, allowing users to register up to 12 people on the camera and have the camera recognize and prioritize each person. When registering individuals on the camera, users can take up to five images of a subject at various angles or facial expressions and enter their name and birth date. This allows the camera to make one of three age distinctions: Babies (0 to 1 year old), Children (2 to 12 years old) or Adults (13 years or older). Based on these different groups, the camera will give focus priority to the youngest recognized group in the frame and makes the images searchable as well with the ability to view only those images of a particular person.

Further additions to this new feature are Smile Recognition and Sleeping Face Recognition. With Smile Recognition, the camera will take three consecutive shots of a scene such as a smiling baby or of grandparents at a family get together and select the best out of the three for the final image. For Sleeping Face Recognition the flash, assist beam and sound is turned off for that precious moment to be captured while not disturbing one’s sleep.

PowerShot G1 X Digital Camera

Ideal for photography enthusiasts looking for the highest image quality in a compact, point-and-shoot design, the Canon PowerShot G1 X camera features the largest sensor to date for a Canon point-and-shoot model. The camera has a brand new, large 1.5-inch (18.7 x 14mm), 14.3-megapixel High-Sensitivity Canon CMOS sensor, delivering shallow depth of field, a wide dynamic range, an ISO range of up to 12800 and incredible light gathering ability helping to ensure brilliant images in even tough low-light conditions. Featuring an amazing Canon lens with 4X Optical Zoom, an aperture of f/2.8 to f/16 for beautiful images when shooting portraits and amazing clarity when shooting landscapes along with wide-angle capabilities starting at 28mm, the PowerShot G1 X camera makes certain that users will have the right optics for most any situation. Further adding to the EOS-like feature set of this new model is 14-bit, RAW+JPEG shooting and compatibility with accessories such as Speedlite, Macro Twin Lite or the Macro Ring Light flashes. HDR Shooting has been included to ensure the best possible shot is captured as well. The PowerShot G1 X camera also shoots in Full HD 1080p video ensuring memorable moments are captured in the highest quality.

The Canon PowerShot G1 X camera has a bright, large 3.0-inch vari-angle LCD with 922,000 dots of resolution providing photographers with the highest quality available in a point-and-shoot. The inclusion of the Mode Dial on the top of the camera and the Front Dial helps provide more intuitive control of the camera.

The estimated selling price of the Canon PowerShot G1 X camera is $799.99 and is scheduled to be available in February.

PowerShot ELPH 520 HS Digital Camera

The feature-packed Canon PowerShot ELPH 520 HS camera resurrects the original PowerShot ELPH design with a more contemporary and radiant look and feel. This new stylish model has a 10.1-megapixel High-Sensitivity CMOS sensor along with a 12X Optical Zoom lens, ISO range of up to 3200 and wide-angle capabilities starting at 28mm. For photographers on the move, this camera also has Full HD 1080p video capture capabilities, a 3.0-inch LCD for easy viewing of images and High-Speed Burst mode where images are continuously captured at 6.8 frames per second.

The Canon PowerShot ELPH 520 HS camera will be available in black, silver, red and blue in March with an estimated selling price of $299.99.

PowerShot ELPH 110 HS Digital Camera

Canon’s PowerShot ELPH 110 HS camera comes in a variety of fun, bright colors (black, silver, red, blue, green and pink) and is the ideal camera for new photographers. With a 5X Optical Zoom lens and wide-angle capabilities beginning at 24mm, this camera provides the user with the ability to fit an entire landscape or a specific area of a subject into one shot. The camera also features a16-megapixel High-Sensitivity CMOS Sensor, ISO range of up to 3200, 3.0-inch wide LCD and Full HD 1080p video capture for brilliant, high resolution quality. High-Speed Burst mode has also been included for continuous shooting up to 5.8 frames per second.

The Canon PowerShot ELPH 110 HS camera is scheduled to be available in February with an estimated selling price of $249.99.

“Imaging devices are a key component of the interactive social experience, therefore, they must connect,” said Yuichi Ishizuka, executive vice president and general manager, Imaging Technologies and Communications Group, Canon U.S.A. “We are excited to include Wi-Fi connectivity and DLNA technology, among other new features, in our new VIXIA models that will allow consumers to easily share high-quality videos with friends and families.”

Canon has included a range of features and functions to help users capture stunning video to share including improved low-light image capture, a new Intelligent Image Stabilization (IS) system and the ability to capture MP4 video recordings. Canon has included dual codec recording, giving users the option to record in AVCHD, for the highest quality viewing on an HDTV, or in MP4 format, for easy sharing with mobile devices or social networks. The new 2012 VIXIA models feature a 20 percent improvement in low-light performance compared to previous models as a result of enhancements made to Canon’s HD CMOS Pro Image Sensor. The sensor boasts a minimum illumination rating of 1.2 lux, Canon’s lowest lux rating to date in a consumer HD camcorder.ii Another enhancement to select models in Canon’s 2012 VIXIA lineup is the ability to export content directly to an external hard-disc drive through an optional USB adapteriii for simple file sharing and archiving without the need of a computer.

Advanced Technologies and Features:

* Share and view videos via Wi-Fi: Select models of the VIXIA HF M- and R-series camcorders include the ability to share, view and store videos wirelessly, including the ability to upload videos directly to YouTube and Facebook:
o Share: When connected to a Wi-Fi network, videos can be uploaded directly to YouTube or Facebook. When on the go, use an iPhone or iPad and free Movie Uploader app to connect a VIXIA camcorder to a cellular network to enable video uploads.
o Watch and Store: Select 2012 VIXIA camcorders allow users to wirelessly transmit videos to a PC for storage, an iPhone, iPad, or iPod Touch through a free Movie Uploader app enabling quick storage on these mobile devices, or on-the-spot playback for friends and family. Users can also enjoy wirelessly viewing on a DLNA-compatible HDTV or through other DLNA-compatible devices such a game console.
* Audio Scene Select: The Canon VIXIA HF M-series is equipped with a new Audio Scene Select menu that streamlines the selection of custom audio selection. Users select the environment that is being captured – a musical performance, a speech, a forest – and the camcorder will automatically adjust settings, including microphone directionality, frequency response, wind screen, volume level and microphone attenuator. While users will still be given the option to make these adjustments manually, the new audio settings menu makes the optimization of the audio levels quick and easy for casual users.
* Export to External Hard Drive: Consumers are starting to use external storage devices more and more to supplement limited amounts of memory on laptops. Select models of Canon VIXIA camcorders allow a direct transfer of video content from the camcorder to an external storage device, a process which historically required a computer as a conduit. Data transfers from the VIXIA camcorder to an external hard drive are accomplished through an optional USB adapter.
* Intelligent IS System: Canon has enhanced its Image Stabilization (IS) system, which automatically detects the needs of the situation being captured. The new Intelligent IS system will change intuitively through one of four IS modes – Dynamic, Powered, Macro and Tripod – so that the user has fewer things to worry about while shooting video. When the record button is pressed and the subject is walking, the Intelligent IS system will employ Dynamic stabilization to help reduce camera shake automatically. However, if the subject is detected to be very close to the camcorder, Macro (or Hybrid) stabilization will activate to counter shift camera shake; if the subject is far from the camcorder at extreme telephoto distances, Powered IS will activate to help counter slow, large-scale camcorder shake.

Popular VIXIA Features:

The 2012 VIXIA lineup retains many popular features that make it easy to record outstanding HD video, such as Canon’s Smart AUTO mode that intelligently detects and analyzes brightness, color, distance and movement to automatically select the best of 38 available pre-set setting selections for the scene being recorded. Canon’s Touch & Track feature allows users to select any subject on the Touch Panel LCD screen with their finger, which the camcorder will then track to ensure sharp focus and proper exposure. The camcorders also include built-in Cinema-Look Filters that give the look of a variety of cinematic styles by compensating for the color, gamma and other aspects of the image’s quality. Select 2012 VIXIA models have Relay Recording for seamless uninterrupted video recording from one memory source to the next. When the primary recording media is full, the camcorder continues to record the scene by switching to the next memory source, so that users won’t miss a moment of action.

As an integrated part of Canon’s Intelligent IS, the Powered IS feature provides a higher level of compensation for subtle hand movement at the telephoto end of the zoom range. In addition, all VIXIA camcorders with built-in memory feature HD-to-SD Downconversion, which enables users to convert recorded high-definition video to standard-definition files while preserving the original HD footage. These down-converted files make it even more convenient to share video online or create a DVD. Each new model is also compatible with Eye-Fi SD Memory Cards, allowing for wireless uploading of video content to a computer, social networking site or video sharing website.

VIXIA HF M-series

The Canon VIXIA HF M52*, VIXIA HF M50* and VIXIA HF M500* Flash Memory camcorders offer consumers stunning HD video in an ultra-sleek, compact and lightweight body, now 15 percent smaller when compared to 2011 M-Series models. Recording Full HD 1920 x 1080 video, the VIXIA HF M-series features a Genuine Canon 10x HD Video Lens and Canon’s enhanced HD CMOS Pro Image Sensor for high video resolution, outstanding low-light performance and a wide dynamic range.

All three models include Canon’s newly designed Flat Touch Panel 3.0-inch LCD screen for a large display and an improved menu system and button layout, and now also record in MP4 file format to make content easier to share across mobile devices and online social networks. The VIXIA HF M52 and VIXIA HF M50 incorporate 32GB and 8GB of internal flash memory, respectively, and feature HD-to-SD Downconversion. They also include Wi-Fi connectivity, which enables the ability to upload videos wirelessly to YouTube and Facebook through use of an iPad or iPhone app. The models also include DLNA connectivity which enables wireless access to a DLNA-compatible device. The VIXIA HF M500 records directly to a SDXC-compatible card slot. The new VIXIA HF M-series is also compatible with the new Canon WP-V4 Waterproof Case, great for vacations, underwater videography, or any wet conditions. The VIXIA HF M52, VIXIA HF M50 and VIXIA HF M500 Flash Memory camcorders are scheduled to be available in March for an estimated retail price of $749.99, $649.99 and $549.99, respectively.

VIXIA HF R-series

The Canon VIXIA HF R32*, VIXIA HF R30* and VIXIA HF R300* Flash Memory camcorders offer the ideal combination of price and performance for the budget-conscious consumer who doesn’t want to sacrifice on features such as Full HD 1920 x 1080 video. All three models, which are 21 percent smaller when compared with the R-series models from 2011, include a Genuine Canon HD Video Lens with 51x Advanced Zoom, 3.28-megapixel Canon Full HD CMOS Image Sensor, a 3.0-inch full-flat Touch Panel LCD screen, Touch Decoration, Smart AUTO and Advanced Video Snapshot. New for the 2012 R-series lineup, all three models feature Canon’s Intelligent IS with Optical Image Stabilization allowing the camcorders to automatically switch between stabilization modes for optimal image quality while recording. All three models feature MP4 file format recording while both the VIXIA HF R32 and VIXIA HF R30 include Canon’s Relay Recording, HD-to-SD Downconversion and Wi-Fi uploading capabilities. The VIXIA HF R32 and VIXIA HF R30 models incorporate 32GB and 8GB of internal flash memory, respectively, and the VIXIA HF R300 records directly to a SDXC-compatible memory card slot. The VIXIA HF R32, VIXIA HF R30 and VIXIA HF R300 Flash Memory camcorders are expected to be available in March for an estimated retail price of $549.99, $449.99 and $349.99, respectively.

New Optional Camcorder Accessories

The new Canon WP-V4 Waterproof Case helps protect any of the 2012 VIXIA HF M-series camcorders in depths of water up to 130 feet, allowing users to capture exciting HD footage even underwater. This compact and lightweight housing seals the camcorder, allowing easy on-camera operation and control for all water sports activities such as scuba diving and whitewater rafting. The Canon WP-V4 Waterproof Case is expected to be available in March for an estimated retail price of $599.

“Toshiba knows that different lifestyles and events call for different recording needs,” said Paul Collas, director of accessory marketing, Toshiba America Information Systems, Inc., Digital Products Division. “Our latest camcorders provide users with all the features necessary to brilliantly capture every unique milestones in life – no matter how big or small – with the same high quality that consumers have come to expect with our products.”

CAMILEO AIR10: Easily Integrate HD Photos and Videos into Social Networks without wires

Toshiba’s CAMILEO AIR10 camcorder allows consumers to easily and wirelessly upload videos and photos in 1080p Full HD to their computer and social networks, including YouTube™, Facebook®, Picasa™ and Twitvid™ from anywhere with a Wi-Fi® connection. This compact and lightweight candybar style camcorder also doubles as a wireless webcam for and also allows for wireless broadcasts online via USTREAM™. It comes equipped with a two-inch diagonal TFT LCD screen1, 5MP CMOS with back side illumination technology and 16X digital zoom. Setup is extremely simple due to built-in software that allows users to sync the camcorder to a computer with the press of one button.

The CAMILEO AIR10 will be available for purchase starting in the first half of 2012 for $149.00 MSRP2.

CAMILEO CLIP: Capture Every Adventure – Big and Small, Despite the Terrain

The CAMILEO CLIP is the ultimate young adventurer’s ideal tool, fitting many of the features typically found in full-sized camcorders into a compact design. This ruggedized splash-resistant and shock-proof mini candybar style camcorder comes with a built-in clip that allows users to quickly snap it on to their clothing or belt to capture every second of their hike, climb or bike in 1080p Full HD. The CAMILEO CLIP is ultraportable, weighing a mere 2 ½ ounces and measuring 3.1 inches tall, 1.8 inches wide and 0.6 inches thick. It also comes equipped with Electronic Image Stabilization, which helps smooth out the bumps of images caused by rapid movements.

The CAMILEO CLIP will be available for purchase in a variety of colors, including dark blue, deep red, lime green and white, starting in the first half of 2012 for $99.99 MSRP2.

CAMILEO Z100 3D: Vamp Up the Digital Scrapbook and Family DVDs with the Power of 3D

Toshiba’s CAMILEO Z100 3D camcorder gives video enthusiasts the ability to capture memories in both 2D and 3D on a single device. Consumers can now make their digital scrapbooks and family DVDs come to life with brilliant 3D images that truly capture the very essence of their special moments. This Full HD barrel-style camcorder is equipped with a 2.8-inch glasses-free 3D LCD touchscreen1 that displays both 2D and 3D content. It also offers 120X digital zoom in 2D mode and 8X digital zoom in 3D mode. A handy HDMI port allows for users to conveniently connect the camcorder directly to a 3D TV. With CAMILEO Z100 3D you can go big and view your content on any 3D ready device.

The CAMILEO Z100 will be available for purchase starting in the first half of 2012 for $219.00 MSRP2.

“Today’s photographers, whether they’re professional or enthusiast, are coming from shoots with hundreds, if not thousands of photos,” said Chad Kinzelberg, Executive Vice President and General Manager of Digital Media at Corel. “They want to be able to bring in their photos and get right to work finding their best shots and making them better. With AfterShot Pro we are delivering a powerful RAW workflow solution to help photographers power through their photo workflow and get back to doing what they love – taking great pictures.”

Flexible Workflow Gives Photographers Great Results – Fast

Fully multithreaded and optimized for multi-core and multi-CPU computers, Corel AfterShot Pro delivers fast RAW processing and incredibly color-accurate images with regular support for an ever-increasing number of major camera manufacturers and models. Unlike current competitors, AfterShot Pro offers workflow capabilities that enable you to work with photos virtually any way you want, such as quickly accessing images from existing file folders or memory cards or importing them into searchable catalogs. Corel AfterShot Pro’s powerful, non-destructive editing tools let you make your photos look their best, while unique selective editing capabilities provide incredible control over image adjustments by letting you apply them exactly where you want them. Corel AfterShot Pro key features include:

• Breakthrough Performance: Corel AfterShot Pro is designed for speed and allows those with and without the latest hardware to process their images fast. AfterShot Pro is fully multithreaded and optimized for multi-core computers by taking advantage of every CPU at its disposal to maximize the speed of onscreen preview, adjustment and output generation.
•  RAW power: Corel AfterShot Pro is designed to help you make the most of the extra detail and data in your RAW images by offering fast RAW processing and incredibly color-accurate images.
•  Flexible photo management: Whether reviewing, adjusting or exporting RAW, JPEG or TIFF images, Corel AfterShot Pro gives you the freedom to work the way you want. Create custom or even portable catalogues that can be moved to another computer, or if you already organize your photos in folders on your computer, you aren’t required to catalogue them at all. Work with photos wherever they are, whether they are in folders on your hard drive or on a memory card.
• Robust Metadata tools: Browse and search your photos with ease using the powerful metadata features in Corel AfterShot Pro. Easily find your images with automatically imported EXIF data such as camera settings, lenses and dates. Add your own keywords, ratings, labels and tags or use industry-standard IPTC Metadata, such as captions and copyright. Tailor metadata sets to display only the information you want to see or use AfterShot™ Pro Presets to attach information to your photos for easy searching.
• Advanced, Non-destructive editing: With the non-destructive editing tools in Corel AfterShot Pro, refine and enhance your photos without ever altering your original image. Apply intelligent automatic or manual adjustments-including complete exposure and tone control, color correction, white balance, noise reduction, curves and levels, lens correction and many more-knowing you can always revert to an earlier version of the image at any time.
•   Selective editing: The unique Regions and Layers capabilities in Corel AfterShot Pro give you incredible control over image adjustments by letting you apply them exactly where you want them.
•  Easy Photo-Editing Software Integration: When you’re ready to get into deeper photo editing and advanced image manipulation, Corel AfterShot Pro lets you to bring your image into Corel® PaintShop™ Pro, Adobe® Photoshop® or the image editor of your choice from directly within the application.
•  Batch processing: Corel AfterShot Pro saves you time with some of the most advanced and flexible batch processing tools available. Use them to rename multiple files, apply adjustments to groups of similar files with the same settings, or convert and export files to one or more pre-defined image formats and sizes.
•  Speed to output: When you’re ready to create image files to print, share online or access in other applications, Corel AfterShot Pro offers lightning-fast output generation. Plus, use Batch Output to quickly process images according to predefined output settings like JPEG and PDF, create contact sheets or standard print sizes, and more. It’s easy to modify Batch settings or create a custom Batch process that suits your workflow

Pricing and Availability

Corel AfterShot Pro is available in English, German, French, Dutch, Italian and Japanese immediately as an electronic download (ESD) from www.corel.com.au. Box versions will be available from Corel’s global resellers later in January 2012. India pricing is $5,900 (INR).

The freedom of this wireless camera lets you share when you are on the go, even if there is no Wi-Fi network available. If you want to instantly show-off that incredible picture, download the free KODAK EASYSHARE Camera App on your ANDROID, APPLE or BLACKBERRY Device and share the photos through FACEBOOK, Email or KODAK Gallery Sites- no hot spot required.

“The launch of the EASYSHARE Wireless Camera M750 marks the perfect union of the smartphone and digital camera,” said Phil Scott, Vice President of Digital Capture and Accessories. “The two technologies are now married to bring consumers the best experience from capture to share. Socially savvy users no longer have to compromise on image quality, now we can take great pictures and share instantly.”

The KODAK EASYSHARE Wireless Camera M750 also comes with a great array of features. Tap, swipe or drag your photos with ease with the bright 3.0 inch Capacitive Touch Screen. Capture pictures in stunning detail from afar, with the powerful RETINAR HD 5x Zoom Lens that keeps every detail crisp and clear. Never miss the action with the dedicated video record button that enables you to shoot in HD video on the fly. Then backup your images and video effortlessly with wireless back up to your home computer.  Or copy your pictures to any compatible mobile Wi-Fi device.

KODAK EASYSHARE Wireless Camera M750 includes Kodak’s Smart Capture which adjusts settings automatically and includes special capture modes and photo effects for taking pictures that express your creativity.

Available in silver, teal blue and red for U.S. $169.95 MSRP, the EASYSHARE Wireless Camera M750 can be found at major retailers and Kodak.com this spring.

KODAK also offers the option of wireless sharing with Eye-Fi Wireless Memory Cards (sold separately) on four other 2012 KODAK EASYSHARE Cameras including the EASYSHARE SPORT C135 , EASYSHARE M215, EASYSHARE M565 and EASYSHARE Z5120. Just press the Share button to wirelessly share pictures or videos.

The introduction of the EOS C300/C300 PL coincides with the launch of the Cinema EOS System, marking Canon’s full-fledged entry into the digital high-resolution production industry. The new professional digital cinematography system spans the lens, digital cinema camera and digital SLR camera product categories.

Star-Studded Supporting Cast

Equipped with an EF lens mount, the EOS C300 is supported by an all-star cast of high-performance EF lenses, not only the wide array of interchangeable EF lenses for EOS SLR cameras that have earned the trust and respect of photographers around the world, but also the EF cinema lenses in the newly announced Cinema EOS System. When outfitted with a Canon EF lens, the C300′s peripheral illumination correction automatically corrects for vignetting in accordance with each lens’s optical characteristics, and enables iris control from the camera. Canon EF lenses also enable the recording of such metadata as the name of the lens used, aperture setting and shutter speed.i

Show-Stopping High-Resolution Full-HD Performance

The Canon EOS C300/C300 PL’s newly developed Super 35 mm-equivalent CMOS sensor incorporates approximately 8.29 million effective pixels and has a pixel size that is larger than that for conventional professional camcorders, enabling greater light-gathering capabilities for enhanced sensitivity and reduced noise. The sensor reads Full HD (1920 x 1080 pixels) video signals for each of the three RGB primary colors, decreasing the incidence of moiré while realizing high resolution with 1,000 horizontal TV lines.

Supported by a heightened signal read-out speed, the CMOS sensor reduces rolling shutter skews, a phenomenon prevalent with CMOS sensors in which fast-moving subjects may appear diagonally distorted. Additionally, the powerful combination of the sensor with Canon’s high-performance DIGIC DV III image processor facilitates high-precision gamma processing and smooth gradation expression.

In addition to MPEG-2 Full HD (MPEG2 422@HL compliant) compression, the EOS C300/C300 PL employs 4:2:2 color sampling for high-resolution performance that minimizes the appearance of “jaggies” at chroma edges. Additionally, with a maximum recording rate of 50 Mbps, the camera supports the recording of high-quality video.

The camera’s video and audio recording file format adopts the industry-standard MXF (Material eXchange Format), an open source file format ideally suited for non-linear editing systems. Recording to versatile, readily available CF cards, the EOS C300/C300 PL realizes high cost-performance and, equipped with two CF card slots, makes possible the simultaneous recording of video data to two CF cards.

Ready for Action

With a compact body design measuring 5.2 (w) x 7.0 (h) x 6.7 (d) inches, the Canon EOS C300/C300 PL delivers exceptional maneuverability, enabling shooting from vantage points all but inaccessible to large cinema cameras, such as close to the ground for high-impact low-angle shots, and alongside walls. In accordance with on-location shooting needs, the camera can be outfitted with a handle, grip, thumb rest and monitor unit, and offers an array of industry-standard terminals, including HD/SD-SDI video output for the external recording of high-quality video content. When using a WFT-E6B wireless file transmitter for EOS digital SLR cameras (sold separately), the EOS C300/C300 PL can be controlled remotely by means of such common devices as smartphones or tablet PCs.

The camera is equipped with four start/stop buttons positioned at various locations to satisfy any preferred camera-holding style, and can be outfitted with a variety of third-party accessories, including matte boxes, follow focuses and external video and audio recorders. The unit also achieves seamless integration with third-party editing systems and provides added peace of mind through its dust-proof, drip-proof construction and built-in cooling system.

The new camera allows users to adjust image quality to match that of professional camcorders and EOS-series digital SLR cameras, and offers Canon Log Gamma, enabling flat image quality with subdued contrast and sharpness for maximum freedom in post-production editing and processing. In addition to frame rates of 59.41i, 50.00i, 29.97P, 25.00P and 23.98P, the EOS C300/C300 PL features a 24.00p mode, matching the 24 frame-per-second frame rate of film cameras for high compatibility with common film-production workflows.

Other features include fast-motion shooting, achieved by capturing fewer frames per second to create action up to 60x normal speed, and slow-motion down to 1/2.5xii made possible by capturing more frames per second. Frame rates between 1 and 60 frames per second (fps)iii can be adjusted in increments of 1 fps. Additionally, a selection of Custom Pictures lets users freely adjust image quality for greater control over how content looks.

Pricing and availability

The Canon EOS C300 (EF mount) digital cinema camera is scheduled to be available in late January 2012 for an estimated list price of $20,000. The Canon EOS C300 PL (PL mount) digital cinema camera is scheduled to be available in late March 2012 for an estimated list price of $20,000.

“Panasonic expects the LUMIX GX1 to please a lot of photo enthusiasts who have been eager for a technology upgrade comparable to the LUMIX DMC-GF1, which continues to be a very popular digital camera with dedicated followers who appreciate the compact size, yet high quality of photos and video,” said Darin Pepple, Senior Product Manager, Imaging, Panasonic Consumer Electronics Company. “The LUMIX GX1 is an extremely flexible and capable digital camera with fast AF speeds and outstanding image quality.  Plus with a built-in flash and a hot shoe allowing for accessories like an external view finder, the GX1 is a powerful compact system camera that is small enough to be a photographer’s everyday camera choice.”

The LUMIX GX1, like all the models in Panasonic’s LUMIX G Series of CSC, adopts Contrast AF for its focus system, so focusing is controlled by the image sensor.  When compared with the Phase difference system AF, Contrast AF achieves higher accuracy especially when shooting with a bright lens with small F value. For instance, the accuracy of Contrast AF is approximately 90% while Phase difference AF is approximately 60% at F1.4. Additionally, with the precise Contrast AF system, the LUMIX GX1 achieves high resolution through an optimal balance of resolution and noise reduction, thus producing lifelike image rendering and highly precise Auto Exposure and white balance. To further advance the Contrast AF, the LUMIX GX1?incorporates full-area focusing, making it possible to set focus on any point in the field of view. With the LUMIX GX1’s 3.0-inch touch LCD screen, frame composition is intuitive and easy.

The LUMIX GX1 features an ultra high-speed Light Speed AF*, which means it can Auto Focus in approximately 0.09 second. This is achieved by reducing the detection time for focusing by the synchronizing the lens and sensor at 120 fps.  Plus, the newly-added focus mode AFF (AF Flexible) locks on the focus when the shutter button is half-pressed, however, if the subject moves, the focusing is reset to get the best results. Combined with the Touch AF control, setting and focusing on the subject is incredibly easy and quick.

The touch-control system of the LUMIX GX1 lets users set the focus on the subject by simply touching it on the large, 460,000-dot wide-viewing angle LCD.  Users can even release the shutter by touching the screen.  Once locked on the subject with a touch, the LUMIX GX1 tracks the subject, even when it moves, using the AF tracking function. With a touch on the screen, users can select the part and the size of the AF area, choosing from 1-area AF, Multi-area AF with 23 AF areas and Pinpoint AF, which allows extremely precise focus setting.

Despite its compact size, the LUMIX GX1 is extremely intuitive to operate, with an optimized layout of control buttons, a mode dial and dedicated function buttons. Users can customize the two external buttons and two menus tabs to settings they most frequently use so they are easily accessible.  In addition, a total of four custom setting patterns can be stored to the camera’s model dial – one on ‘C1’ and three on ‘C2.’  Furthermore, the LUMIX GX1 was designed to enhance its ergonomics, with a grip that fits naturally and comfortably in the hand, despite its flat profile and compact design.  Plus, the LUMIX GX1 has a more tactile texture and the mode dial is easy to turn and features print that is easy to read and won’t easily wear.

The LUMIX GX1 can record 1920 x 1080 at 60i, with sensor output of 30p, full-High Definition videos in the AVCHD format which excels in both compression efficiency and compatibility with AV equipment for playback.  In addition to the practical full-time AF, the Touch AF in video recording also lets users enjoy professional-like rack focusing. Just by pointing at the subject, the focus is shifted so it stands out. With a dedicated video record button on the top, users can instantly start recording videos while shooting photos without any having to make any extra setting adjustments. Along with the full-HD video capabilities, the LUMIX GX1 also features high-quality sound, recorded with Dolby® Digital Stereo Creator. Videos can also be recorded in MP4 format for playback on a PC or other portable electronic devices without having to convert the files.

Other features of the new Panasonic LUMIX GX1 compact system camera include:

* A new Level Gauge, which lets the camera detect the horizontal/vertical angle of view with its internal level working with the sensor. In addition, photos shot in portrait aspect will be automatically displayed vertically, regardless of which lens is used.
* One Push AE adjusts exposure with a single press of the “Fn” (Function) button when it is over/under exposed, which is especially useful when shooting outdoors with open aperture or indoors with fast shutter speed.
* Dust Reduction System helps to eliminate dust or foreign matter getting inside the LUMIX GX1 when lenses are being changed.  By placing a supersonic wave filter in front of the Live MOS sensor that vibrates vertically around 50,000 times per second, the filter repels dust and other particles effectively.
* Zoom operation can be controlled with touch control when either of Panasonic’s new LUMIX X Power Zoom lenses are attached.  And the zoom speed can also be adjusted in two steps for more precise control.
* Popular iA and iA Plus modes for beginners looking for automatic shooting in both still and video modes.
* Increased energy consumption and an approximately 11%** longer battery life when compared to the LUMIX DMC-G3, which also uses the same battery pack DMW-BLD10.

The LUMIX G Series is a robust system of bodies and lenses, featuring a total of 14 Micro Four Thirds lenses including the new power zoom X lens – standard zoom lens, telephoto zoom lens, single focal length lens, wide-angle lens, fish-eye lens, macro lens, and even a 3D lens – to fit a variety of shooting scenarios and occasions.

The Micro Four Thirds System products are joining today’s Four Thirds System products to provide customers with even higher levels of performance in a digital interchangeable lens camera. In addition to LUMIX G lenses, the LUMIX DMC-GX1 can use any interchangeable lens that complies with the Four Thirds System standard via an optional mount adapter for the unlimited number of lens properties.  The LUMIX GX1 system camera offers a wide variety of options to choose from to match every shooting situation and shooting style, including: external flashes, PL filters, ND filters, MC protectors, remote shutter, zoom level, battery packs, AC adaptor, DC coupler, straps, cases, bags and more.   Plus, with the LUMIX GX1’s hot shoe on the top, users can attach the optional tilt-shift Live View Finder (DMW-LVF2), with approximately 1.4x and 1,440,000-dot equivalent, 100% field of view.

The Panasonic LUMIX DMC-GX1 will be available in black and silver bodies in mid-December and in the following kit options: DMC-GX1-X with the LUMIX G X VARIO PZ 14-42mm / F3.5-5.6 ASPH. / POWER O.I.S (H-PS14042) lens will have a suggested retail price (SRP) of $949.99; the DMC-GX1-K with the 14-42 standard zoom for an SRP of $799.99; and the DMC-GX1, body only for an SRP of $699.99.

Panasonic also introduces today LUMIX CLUB, a cloud-based service that is accessible via a smartphone and a computer browser that allows consumers to upload photos taken with the LUMIX FX90 to the following social networks: Facebook™, Flickr™, Picasa™ or YouTube™.  Photos can even be shared with these sites simultaneously, making it easy and quick.  Additionally, once a LUMIX CLUB account is acquired, Panasonic will also provide a free, dedicated application called “LUMIX LINK”, which will be compatible with iPhone® and Android™OS smartphones, thus consumers can instantly share photos by connecting the LUMIX FX90 just once to their compatible smartphone and then using the carrier network to share photos online. After the initial set-up, sharing photos will be as simple as using the LUMIX LINK application on the smartphone.

Using the LUMIX LINK application, users can enter and store all their social network account information and will not have to log-in to individual sites after the initial set-up.  At home, users can directly upload the images to the social networks via the access point of a home router or a wireless connection. To make accessing Wi-Fi even easier, the LUMIX FX90 has a convenient dedicated Wi-Fi button that when pressed, directly opens a Wi-Fi Connection mode outside home and gets WPS (Wi-Fi Protected Setup) connection at home. The Wi-Fi module is located on the opposite side of the grip so as not to interfere with the connection signal.

In addition to its Wi-Fi connectivity features, the LUMIX FX90 is an outstanding digital camera complete with a stylish design and sleek body.  With an ultra-wide-angle Leica lens complete with a 5x optical zoom (available also in video recording) and an F2.5 brightness, the LUMIX FX90 excels in a variety of shooting environments. Whether taking a photo of a landscape, or capturing moving subjects even in low-lit situations – the LUMIX FX90’s outstanding lens will take the photo brightly and crisply.
The LUMIX FX90 also features a 3.0-inch 460,000-dot LCD with Smart Touch, meaning all controls can be made by intuitively touching the screen. Touch operations while recording, include: Touch AF, Touch Zoom or Touch Shutter. And during playback, the Smart Touch feature can be used with the Beauty Retouch and Art Retouch modes. In addition, functions and settings used most often, such as O.I.S., AF point and white balance, can easily be customized to the user and accessed via the shortcut setting by dragging the icon to the main menu.

The LUMIX FX90’s outstanding performance is powered by a 12.1-megapixel Hi-Speed CCD sensor and is compatible with high-speed, large-capacity signal processing required for 1920 x 1080 60i (sensor output 30p) full-HD video recording in the AVCHD format. Videos can also be recorded in MPEG4 format to easily playback on a computer and other portable electronic devices. To complement its high-quality video capabilities, the LUMIX FX90 also includes Dolby Digital Creator to record high quality audio. The Venus Engine powers the Sonic Speed AF, enabling extremely fast start-up times, making the LUMIX FX90 not only a powerful digital camera, but a speedy one, too. Also, the Venus Engine also provides precisely selective noise reduction to the chromatic noise without affecting the border of colors, so images are naturally clear and crisp in both photo and video recording.

Like all of Panasonic’s digital cameras, the LUMIX FX90 features Intelligent Auto.  When in iA mode, the LUMIX FZ47 automatically chooses the best setting based on the shooting environment and features include: Active Mode in MEGA O.I.S. (Optical Image Stabilization), Motion Deblur*, Face Recognition, Face Detection, AF Tracking, Intelligent ISO Control and Intelligent Scene Selector and Intelligent Exposure. Even when shooting video, the LUMIX FX90 enables the following features when in iA: AF Tracking, MEGA O.I.S., Face Detection, Intelligent Scene Selector and Intelligent Exposure – all available to help take clear videos worthy of sharing with friends and family.

Access to the LUMIX CLUB is expected, be available on September 5, 2011 here: http://lumixclub.panasonic.net and will allow consumers to easily share their images on Facebook, Flickr, Picasa or YouTube.  In addition the LUMIX LINK applications for iPhone and Android OS smartphones will be also available.  The LUMIX CLUB site will available in six languages: English, Italian, German, French, Spanish and Japanese.  In the future, LUMIX CLUB plans to add the following features:

* A storage service so photos can be uploaded to an album that resides in the cloud-based networks and then viewed from smartphones, and Internet-enabled Panasonic VIERA HDTVS and Blu-ray Disc players
* An intuitive user interface with a Timeline function that has a drag-and-drop feature
* A photo sharing album function that will allow users who attended the same event, such as a wedding or party, to exchange and comment on photos and videos

Pricing and availability for the LUMIX FX90 will be announced approximately 30 days prior to shipping.  For more information about Panasonic LUMIX digital cameras, please visit www.panasonic.com/lumix.