“Our approach to MID reference device development was to show our customers that we truly understood their business objectives – and – understand their end-customers’ needs – which include staying connected with friends, family and work via social networks, and having always-available and portable digital content,” said Vesa Kiviranta, vice president, EB Wireless Solutions. “We focused on delivering an Internet-centric, trendsetting device with wireless broadband connectivity that offered a powerful PC-like experience, yet was completely pocket-able.”

Key Collaborations

With a strong ecosystem-in-place, which includes collaborators Intel and Ericsson, EB has developed a flexible MID reference device which allows various form factor and feature combination possibilities.

“The Intel Atom processor has enjoyed outstanding success in the marketplace over the last year. The technology is helping to make it possible for customers to deliver rich, interactive PC-like Internet experiences in pocketable devices,” said Pankaj Kedia, director of global ecosystem programs in Intel’s Ultra Mobility Group. “Our long-standing collaboration with EB began with the first generation Atom processor-based MIDs and is now moving to the next generation platform codenamed Moorestown. Intel’s ability to deliver high performance in dramatically low power envelopes, combined with EB’s system-level expertise, will make it easy for our customers to bring innovative products to market in a timely fashion.”

Mats Norin, vice president and head of Ericsson Mobile Broadband Modules, continued, “Having a powerful MID that operates at HSPA speeds will enable end-users to communicate and leverage Internet services in new ways. Our built-in mobile broadband technology enables consumers to take the computing power of the Internet and familiar PC applications with them anywhere, anytime.”

By working across the wireless value chain, EB’s MID reference device delivers a truly media-centric mobile experience; one that makes it possible to access familiar Web-based applications in the mobile environment. Not only does it offer a small, attractive form factor, but it offers multiple technology advancements, including:

* An optimized Linux-based user interface (UI), which is Moblin compliant. Up until this point, the MID UI technology had only been used in laptops; however EB has creatively engineered the technology enabling this advanced UI to be integrated into such small device, for the first time;
* The latest 3D and haptics touch-screen technologies for sensation-based feedback and control at the user interaction-level;

These technology enhancements enable:

* Entertainment-Rich Experiences: High-definition quality video playback and out-of-the-box multimedia connectivity via HDMI, even with dual screen output;

* Robust Communication Features – Instant and flexible communication connections for voice, text (e.g. SMS, IM, e-mails), video, and social networking forums;

* Value-Added Applications: EB provides exciting applications that add to the end-user experience, such as its award-winning navigation software, EB Street Director, a customizable white label solution that offers a high-end, speech-enabled, turn-by-turn-navigation experience.

ASUS notebooks featuring the Satin-brushed Aluminum finish include the N81Vf, N60Sf and N51Vn, while the NeoWood finish can be enjoyed on the N60Sf.

Satin-brushed Aluminum

The result of an innovative application of Non-conductive Vapor Metallization (NCVM) technology, ASUS’ Satin-brushed Aluminum finish is a perfect example of form meeting function. It preserves the elegant coloration, luster and satin-brushed pattern of real brushed aluminum, yet offers vastly improved scratch resistance and strength. Another benefit of the Satin-brushed Aluminum finish is that it eliminates the interference of RF signals, which other metalized finishes such as aluminum cannot do. As a result, notebooks boasting the Satin-brushed Aluminum finish enjoy substantially improved 3D antenna efficiency and therefore greatly enhanced Wi-Fi and Bluetooth performance. ASUS notebooks featuring the Satin-brushed Aluminum finish include the N81Vf, N60Sf and N51Vn.

NeoWood

ASUS’ NeoWood finish combines the familiarity and comfortable tactility of natural wood with the high tensile strength of modern synthetics. It looks and feels exactly like the wood used in high-end furniture, yet has much-improved hardness, friction resistance and abrasion resistance properties than regular wood. Notebooks that feature the NeoWood finish, such as the ASUS N60Sf, not only look breathtaking, they are structurally stronger as well.

The ‘Seamless Experience’ concept is the result of the collated feedback, suggestions and recommendations of users around the world submitted via WePC.com, a joint initiative between ASUS and Intel®. As a true innovator in the modern digital era, ASUS relentlessly strives to design and build the ‘dream PC’, as well as simplify the way users communicate with one another and the devices that enable them to do so. ASUS is committed to the pursuit of providing users with a computing experience that is more flexible and intuitive—one which seamlessly melds effortless social communication and high performance.

The ‘Seamless Experience’ concept is a revolutionary, advanced research initiative that leads the way forward in the new digital era. It bridges the gap in communications between users, as well as devices and the differences between virtual and physical space. The concept introduces four key design thrusts that simplify the way users utilize their PCs, communicate and share data with one another. First, it introduces seamless communications between people and devices. For example, notebooks in close proximity could communicate with one another and files such as photographs can be automatically transferred from one notebook to another. Second, it combines information from several points of origin, or even from a piece of paper, and then transforms it into a digital file which can then be shared with friends and family on a large table interface. This provides users with seamless flexibility, in the knowledge that whatever format of data they bring to the table, it can be shared easily and intuitively.

The ‘Seamless Experience’ also allows users to maximize the potential of their devices by remotely leveraging on a super computer, allowing them to have always-on access to their multimedia files, important work or personal data without having to carry an otherwise heavy notebook. Finally, a seamless data flow allows users to sync their PDAs, mobile phones, PCs and notebooks, so users can work on a file and its edits can then be synchronized throughout all the devices. It is also capable of analyzing data from non-digital formats, such as information scribbled on a piece of paper, and the computer is able to discern its handwriting and store it into the system for future use.

With the ‘Seamless Experience’ concept, ASUS is forging a way toward a future of truly effortless intuitive computing, communications and data sharing.
Eee Life: A Suite of Easy-to-use Eee Products for a Seamless Lifestyle

Since its introduction in the last quarter of 2007, the Eee PC™—and subsequent Eee products—have grown from strength to strength with numerous accolades from the world’s media. Eee products not only enable users to learn, but also communicate across boundaries and enjoy multimedia entertainment. More than that, the Eee family of products is designed to permeate through the very fabric of everyday life, making day to day computing, communications and entertainment that much more effortless and—most importantly—seamless.

EeeTop PC ET20/22 Series: A Comprehensive All-in-one Multimedia PC

The EeeTop PC ET20/22 Series is an example of a device that provides a seamless lifestyle. As an all-in-one PC, it places a smorgasbord of rich multimedia and connectivity capabilities at the tip of the finger. Extremely intuitive and easy to use, the EeeTop PC ET20/22 Series boasts features such as EeeCam, which allows users to take pictures of themselves or conduct video conferencing with their family or friends. Eee Memo allows users to leave digital notes for their friends and family members via handwriting recognition or conventional keyboard input. It also allows users to email and print notes, as well as record voice and video messages. FotoFun allows users to create personal albums in minutes, simply by arranging and previewing their photographs in the folder. What’s more, they can also upload the photos to their blog in just a few simple clicks. Embedded speakers, augmented by SRS® Premium Sound, provide high fidelity audio reproduction, while a flushed full high definition display enhanced by Eee Splendid Video Intelligence Technology and a discrete graphics solution provide immersive visual entertainment. Blu-ray Disc playback capabilities, HDMI connectivity and S/PDIF connectivity round off a truly seamless and comprehensive PC—perfect for home use.

Eee Videophone Touch: Bridging Distances through Voice and Video at a Touch

As the technology that enables communications across distances evolve, the introduction of audio and visual communications has become increasingly popular. The Eee Videophone Touch AiGuru SV1T was developed to provide users with the convenience of conducting video conferences without the hassle of complicated operating procedures. As a standalone communications device equipped with 7-inch touchscreen and an easy-to-use icon-based interface, it allows users to make unlimited Skype® video calls to other users through a built-in webcam, speaker and microphone. These provide a seamless way in which users can communicate with one another, minus the hassles that come with conventional video conferencing devices.

Eee PC™ Seashell Series: Timelessly Elegant, Seamlessly Intuitive

The Eee PC™ Seashell Series is a range of beautifully crafted ultra-mobile Internet devices that draw their design cues from the equally beautiful seashell. The Eee PC™ Seashell Series feature opalescent glossy exteriors that are available in several different colors—created through In-Mold Roller technology—that not only turn heads wherever they go, but also serve as protective shells providing scratch resistance for day-to-day durability. Like the light sprinkling of fine sand on the exterior of a seashell, the lids are graced with tiny reflective specks which glisten in the light, adding the crowning touches to an already exquisite design.

There are currently three models available: the Eee PC™ 1008HA is equipped with a 10.1-inch display and an 18mm ultra-slim seamless design, the Eee PC™ 1005HA with a 10.1-inch display and extended battery life of up to 10.5 hours, and finally the Eee PC™ 1101HA, which features an 11.6-inch high definition widescreen LED-backlit display for multimedia enjoyment. These models all come equipped with 160GB of hard disk storage, as well as an additional 10GB of online Eee Storage, exclusive to Eee PC™ users. The Eee PC™ Seashell 1101HA features 11 hours* of unplugged computing time, with the rest of the range capable of running between 6 and 11 hours* on a single charge.

The Eee PC™ Seashell Series also come standard with 802.11n draft and Bluetooth® wireless connectivity, allowing users to seamlessly connect to a wide range of compatible devices. A 1.3 megapixel built-in webcam and digital microphone allow users to communicate through audio and video. The Eee PC™ Seashell Series also feature ASUS’ exclusive Super Hybrid Engine, which intelligently monitors the prevailing usage of the user at any given moment and actively deploys just the right amount of energy required. Users can also choose from three preset power profiles, to better cater to individual usage requirements. A multi-touch touchpad allows users to scroll through websites intuitively, as well as view and manipulate images. With their rich complement of features, Eee PC™ Seashell Series ultra-mobile Internet devices are quite possibly the best all-day companions for users while on the go, everyday.

Xtreme Phase is a multi-phase power design that delivers optimum power to the motherboard circuits and components under any loading condition. With Xtreme Phase, the CPU gains the highest “horsepower” regardless of how the power loading to the system fluctuates. Utilizing multiple phases in power output also results in lower average power consumption, thus providing more stable power for greater overclocking performance to be achieved. Xtreme Phase motherboards will automatically switch power phases in response to current loading, significantly improving overall power efficiency and stability during operation. This also translates into better heat dissipation and lower operating temperatures. Furthermore, the Xtreme Phase power design utilizes top quality VRM components available in all ASUS motherboard models, which include Low RDS (on) MOSFETs, ferrite core chokes and high quality conductive polymer capacitors—allowing users to enjoy greater component durability and longer lifespans. The ASUS Xtreme Phase power design is available in the M4 Series, P5Q Series, P6T Series and P7 Series motherboards.

Stunning Graphics and Extreme Cooling with Formula Series Graphics Cards: Designed with Passion. Engineered to Dominate. Crafted to Win.

To deliver cool and uninterrupted graphics rendering for the most stunning and fluid pictures—especially for fast-paced games that require high frame rates—ASUS has unveiled its industry-leading Formula Series graphics cards which are equipped with unique double cooling solutions.

Formula Series graphics cards are immediately distinguishable by the incorporation of a visually arresting, streamlined aerodynamic hood that is modeled after the sleek profile of a Formula One race car. This aerodynamic design delivers up to 7% more airflow for superior cooling. Additionally, its revolutionary heatsink with Micro Surface Treatment Technology improves heat dissipation by up to 14%. To give enthusiasts more bang for their buck, the Formula Series graphics card cooling fan has been made dust-proof. This durable dust-proof fan design extends its lifespan by up to 10,000 hours, which is 25% longer than traditional fans. With its enhanced features, the ASUS Formula Series graphics card offers 33% better efficiency in heat dissipation and 30% quieter operations compared to the industry benchmarks. The ASUS Formula Series includes the ASUS EAH4890 Formula and ASUS EAH4770 Formula.

“Today’s connected consumer’s desire for information, services, and entertainment at their fingertips is fuelling a new market for hyper-intelligent and customizable home appliances,” says John Hui. “Fugoo’s devices unleash the power of the Internet and widgets to every room in the home with highly applicable services.”

“Combining Fugoo’s platform with Microsoft Windows provides a simple, familiar experience for consumers,” says Steve Guggenheimer, corporate vice president of the Original Equipment Manufacturer Division at Microsoft. “It’s exciting to think about how this opens up a world of possibilities for simplifying the way people interact with devices in their homes.”

Fugoo’s new devices can be seen at the Microsoft “Windows Makes Life Simpler” keynote on June 3rd at Computex Taipei 2009 in Taipei, Taiwan. Fugoo devices will also be on display at the VIA booth in the Taipei International Convention Center 2nd Floor, Room 201D.

Over the past two decades, ASUS has developed a reputation for bringing truly innovative and high quality products to the consumer and commercial markets—a reputation built on many world’s firsts such as developing the world’s first ultra-mobile Internet device, the Eee PC™, producing the world’s first notebook capable of surviving the harsh conditions of the peak of Mount Everest, and setting the all-time record score in RESCUECOM’s Computer Reliability Report. Its new corporate slogan, “Inspiring Innovation • Persistent Perfection” encapsulates and pays tribute to these values, and restates more strongly than ever before that ASUS is committed to delivering innovative and reliable products for the new digital era.

A Showcase of Innovation at COMPUTEX 2009

At COMPUTEX 2009, ASUS has once again proved itself to be a beacon of innovation with a showcase of products that epitomize innovation and quality. Foremost of these are the ASUS UX30 notebook, the Eee PC™ Seashell and the ultra-slim MS Series display. The ASUS UX30, which is based on Intel’s consumer ultra low voltage (CULV) processor, offers the perfect balance of thinness, light weight and power. The Eee PC™ Seashell is an engineering marvel, a tangible testament to ASUS’ R&D capabilities. Featuring a tiny, custom-designed PCB, the Eee PC™ Seashell is easily the most compact and portable 10″ ultra-mobile Internet device on the market. The ultra-slim MS Series display boasts a cutting-edge design with a slim 19mm profile. Its alluring piano-black glossy front bezel and gleaming white rear bezel speaks its name as a digital art piece. The uniquely designed ring stand with Ergo-Fit Technology enables easy angle adjustment with just a single finger while maintaining perfect stability. The MS Series display features a highly power efficient LCD panel that yields greater power savings and utilizes less mercury, a realization of ASUS’ commitment to green computing.

Seamless Design for a Seamless Digital Life

ASUS’ vision of digital life is one that is seamlessly connected through the continuous, intelligent and transparent syncing of devices. Devices conforming to these new ‘Seamless Experience’ specifications would have the ability to detect the environment around the user and automatically make suitable changes to cater to the situation. This new ‘Seamless Experience’ concept is showcased at ASUS’ COMPUTEX 2009 booth: Booth no. M509A, Taipei World Trade Center Nangang Exhibition Hall 4F.

Long-time Partners Intel and Microsoft Reaffirm Commitment to ASUS

Sean Maloney, Executive Vice President and Chief Sales and Marketing Officer of Intel Corporation, and Steven Guggenheimer, Corporate Vice President of Microsoft’s OEM division closed the press conference by underlining Intel and Microsoft’s commitment to ASUS as key partners.

In addition to this, Guggenheimer announced that Microsoft will make available an upgrade option, so partners can offer customers the ability to purchase a Windows Vista-based PC and install Windows 7 when it’s ready.

“Microsoft has been working closely with partners to help our mutual customers be able to enjoy the many benefits of Windows 7,” he said. “With that in mind, we’re excited to say that there will be a Windows upgrade program available. Consumers can buy that new PC, whether for a student heading off to college or just because they need a new one, and know they’ll get Windows 7 as part of the deal.”

The actual start date for the program will be announced when it is ready for consumers, and partners are ready to provide details to customers.

Today’s keynote address is Guggenheimer’s second at Computex. The last time he spoke at the show, he had just taken over the helm of OEM, the division that works with hardware manufacturers worldwide to integrate Microsoft technologies and bring PCs, laptops, mobile handsets and other devices to life.

Although the economic realities of the past year have created new challenges for customers, partners and the IT industry, Guggenheimer says the power of innovation, through both software and broad collaboration with partners, will continue to benefit consumers, the industry and the economy at large.

“What we’re doing with Windows will continue to improve people’s lives so that that technology enables them to communicate better, make tasks simpler and new things possible,” he says. “Our partners in the hardware space, our competitors in software — the entire industry is doing incredible things.”

Casting a Wider Net

To illustrate the point, Guggenheimer points to the evolution of small notebook PCs (often referred to as netbook PCs), the ensuing emergence of a new class of “consumer Internet devices,” and Microsoft’s collaboration with “smart” appliance maker Fugoo LLC, which was first announced at CES in January.

The broad adoption, Guggenheimer says, shows that small notebooks are answering a market need, especially given the economic situation. It also reflects that they have evolved a great deal in a short time to become powerful personal computers as opposed to the basic Web-surfing tools they were initially.

“A year ago when these smaller PCs first came onto the scene, many in the space were saying consumers wouldn’t want or need these devices to be full-featured,” he says. “In fact, the exact opposite turned out to be true. Consumers really do want small notebook PCs to work like their laptops and desktops. Windows provides a familiar and easy-to-use experience that consumers want and demand from these devices.”

Asked why consumers are choosing smaller PCs with Windows, Guggenheimer says, “Because Windows makes life simple. It’s easier to use, just works out of the box with people’s stuff, and ultimately offers more choice. Over the last 34 years, we’ve learned a lot about what people want from their PCs, and we’ve worked with OEMs to provide an experience that meets those needs.”

Guggenheimer says the economy may also be facilitating growth in the small notebook PC space. Buyers are becoming increasingly cost-conscious and mobile, and laptop sales are soon expected to outstrip desktop PC sales in developed economies.

“Fortunately, the breadth of the Windows platform gives device manufacturers a host of options when it comes to designing new devices to suit new forms of consumer demand,” he says.

Already, several OEMs have announced plans to issue new small notebook PCs designed for the Windows 7 operating system.

“They are finding that even on the scaled-down hardware of the small notebook PC platform, Windows is running smoothly and delivering the experience consumers are asking for because it just makes things simpler and tasks easier,” says Guggenheimer.

Devices Building New Market Segments

An example of new devices is in the broadening class of consumer Internet devices, which fall somewhere between smartphones and the full-featured small notebook PCs running Windows today.

“This next generation of smart, connected, service-oriented devices will give people mobile access to a rich set of media and information,” he says. “Using Microsoft technologies like Windows Embedded CE, Visual Studio, Silverlight and Expression Blend, we can enable devices such as personal navigation devices, portable media players, set-top boxes and networked TVs to provide a rich browsing experience and a dynamic, immersive user interface.”

Guggenheimer says the first such devices will connect to what Microsoft calls consumers’ “digital lifestyles,” such as files, pictures, music and video, that are currently stored primarily on Windows-based PCs.

“Soon these devices will become even more connected, working not only with PCs but also with cloud services from third parties and Microsoft, such as Windows Live Services,” he says.

At Computex this week, Kevin Dallas, general manager of the Windows Embedded Business, will showcase the potential of consumer Internet devices with a demonstration based on NVIDIA Tegra computer-on-a-chip technology, which works with the Windows Embedded CE platform for specialized, small-footprint devices.

Another bid to create a useful class of consumer devices is Fugoo. The Fugoo platform uses a version of Windows in conjunction with widely available Web “widgets,” which publish everything from the time and weather to currency exchange rates and horoscopes.

Fugoo’s prototype devices integrate that software functionality into home appliances to create dynamic displays in clocks, picture frames and even coffee makers.

At Computex, Fugoo is announcing that its first commercially available product, a digital picture frame launched in partnership with Pandigital in the U.S., will be available on the market this summer.

The frame is Web-enabled and can download photos from social networks or online photo services. It also allows users to download photos directly from a PC or digital camera.

Broad Partner Opportunity on Windows Platform

Whatever PC device consumers and businesses choose to use, ultimately, Guggenheimer says, Windows will support the entire spectrum of devices easily.

“With the release of Windows Server 2008 R2, companies of all sizes will get big improvements in virtualization, Web and management,” he says. “These areas, along with several features that improve scalability and reliability, help deliver a strong value proposition on the server side to complement Windows 7.”

To address OEMs’ request for a server product suited for smaller businesses, Guggenheimer points to the recent release of Windows Server 2008 Foundation. This will be offered pre-installed on hardware products from Acer Inc., Dell, Fujitsu Technology Solutions, HP, Lenovo, IBM Corp. and NEC Corp. later this year, and will be available initially in 40 countries and several languages.

“We expect this new server platform to be popular in markets across the globe, with its modest cost making it possible for small companies to grow, innovate and stay competitive, which in turn can ignite growth for their local economies,” he says.

OEMs will get another big boost with the Windows 7 Device Stage feature, which is expected to prove especially useful as more and more consumers hope to connect and use multifunction devices such as printers, cameras and cell phones with their PCs.

“Microsoft has been working to enable Windows to work well with all these devices for some time, and we think partners are ready and excited to deliver,” Guggenheimer says. “Ultimately our greatest strength here, both for us and our partners, is the depth and breadth of the Windows ecosystem — a universe that took more than three decades to build.”

* DirectX 11 done right on AMD: The development of DirectX 11 has been broadly influenced by AMD graphics technology. Each new version of DirectX builds on the versions that came before it, and many of the capabilities of DirectX 11 were pioneered on AMD GPUs, including DirectX 10.1, tessellation, compute shaders, Fetch4, custom filter anti-aliasing and high-definition ambient occlusion shading.

* Bringing consumers DirectX 11 sooner: The preview of the world’s first DirectX 11 graphics processor at Computex 2009 validates AMD’s commitment to delivering leading technologies to market before anyone else, and to continuing to foster innovation in computing.

* Fueling developer demand: It’s not just consumers who are excited about the prospects of DirectX 11, game developers are also incredibly enthusiastic about taking advantage of new DirectX 11 hardware to bring even better games to market, in large part due to AMD’s readiness to meet their DirectX 11 needs. Many developers have indicated their commitment to building DirectX 11 games initially on AMD’s DirectX 11 hardware, delivering superior performance and compatibility.

“AMD has a long track record of delivering pioneering features that have gone on to become mainstays in the DirectX experience, and we’re doing it again with two mature, AMD-developed technologies in DirectX 11 – tessellation and the compute shader – both of which enable a better DirectX 11 experience for consumers,” said Rick Bergman, Senior Vice President, AMD Products Group. “Today, we’re previewing AMD’s DirectX 11 graphics processor to build enthusiasm for this key technology so developers will have games available at launch and shortly thereafter. With the benefits it delivers to gaming, applications and Windows 7, developers are lining up to get their hands on our hardware, and we’re confident that consumers will too.”

nCache: Advanced Technology for Faster Performance
SanDisk’s exclusive nCache technology is a non-volatile write cache capable of supporting burst performance up to five times the steady state vRPM2 to further enhance the user experience3. nCache improves user responsiveness and helps prevent incidence of “stalling” or “shuddering” often seen in first generation netbook SSDs.

The SanDisk pSSD P2 and S2 drives offer 9,000 vRPM of steady state performance in addition to nCache, which goes beyond this and offers a non-volatile cache of up to 320MB* to support bursts of random write commands maximizing system responsiveness. In addition, because nCache is non-volatile, the user’s data is protected in the event of a power interruption.

“Full-featured operating systems make tremendous demands in the storage device – writing large amounts of data in fast bursts using small random transfer sizes,” said Doreet Oren, director, product marketing, SanDisk. “SanDisk pSSD drives with nCache offer up to 50 times the random write performance of our first generation SSDs, delivering on the SSD promise for netbooks.”

Strategic Collaboration to Lower Netbook Costs
“As Netbooks migrate from retail stand-alone systems to operator-managed devices, many mobile network operators (MNOs) will consider Linux and netbooks with ARM processors for their low power consumption, low cost and greater customization capabilities,” said Tim Bajarin, president and principal analyst, Creative Strategies, Inc. “This enables key component suppliers to lower bill of materials costs without sacrificing performance or crucial equipment capabilities.”

Engineers from SanDisk and Canonical, the creator of the popular Ubuntu Linux-based operating system (OS), have worked closely on system optimizations for the Gen2 pSSD, resulting in improved system responsiveness and longer battery life.

“Canonical is enabling original equipment manufacturers (OEM) and designers (ODMs) to offer consumers a fantastic user experience with Ubuntu Netbook Remix running on netbooks,” said Chris Kenyon, director, OEM services, Canonical. “Our tests have shown SanDisk second generation pSSD equipped with nCache performing significantly better than a 5400 RPM HDD, providing Ubuntu users with the speed and stability that they need.”

SanDisk pSSDs are also ideal for use in netbooks equipped with ARM processors like Freescale’s i.MX515 device, which offers impressive performance at costs that let OEMs and ODMs meet critical price points. The processor’s advanced power management features extend battery life and eliminate the need for energy-sapping fans or costly heat sinks.

“All-day battery life is critical in the netbook space, where OEMs carefully evaluate each component for optimal energy efficiency,” said Glen Burchers, marketing director, consumer segment, Freescale. “Like Freescale’s i.MX51 processor, SanDisk’s pSSDs are designed with power management in mind, thus addressing critical market requirements.”

Availability
Available in capacities of 8, 16, 32 and 64-gigabytes (GB)*, SanDisk second-generation pSSD drives are attractively priced for segments such as Netbooks, POS terminals, printers, ATMs and other applications where users need HDD functionality with improved reliability, yet want to pay only for the exact capacity that they need.

* The AMD Athlon II X2 250 performs exceptionally well when combined with AMD chipsets and integrated graphics solutions to create an all-AMD platform. Platforms featuring all-AMD technology can deliver up to twice the graphics performance of those with Intel integrated graphics.¹
* Windows® 7 is optimized for multi-core processors like AMD Athlon™ II processors to give consumers an amazingly fast, simple and engaging PC experience.** For example, Windows 7 is tuned to make the most of these new processors’ power management features, such as AMD PowerNow!™ 3.0 technology. AMD power management technologies, in combination with Windows 7, can help OEMs and partners to build exceptionally green, cool and quiet PCs.
* Based on AMD’s acclaimed 45nm process technology, the AMD Athlon II dual-core processor has a TDP of 65W and can slash power consumption by up to 50 percent when doing basic tasks, up to 40 percent when running heavy workloads and up to 50 percent when at idle.²

AMD Phenom II X2 550 Black Edition Details

* AMD Black Edition processors, like the AMD Phenom™ II X2 550, help users to take control and unleash the maximum potential of Dragon platform technology’s unprecedented performance tuning capabilities.* The same massive headroom that set world records in recent months is at users’ finger tips, offering impressive performance at a price the competition can’t beat.³
* Users can also maximize their overclocking experience by utilizing the new features and capabilities of AMD OverDrive™ 3.0, designed to enable quick and effective tuning of their PC experience for optimal performance.*
* With dual-, triple- or quad-core processors, AMD provides platform level solutions at multiple price points, each of which exceeds expectations for virtually any user.