Samsung Electronics America Inc., a subsidiary of Samsung Electronics Corporation, today announced a series of new mobile PC products that combine Samsung’s signature style and premium performance for use at home, in the office, or on-the-go.  The new QX410, SF510, RF510 and RF710 laptops and the NF series netbooks showcase Samsung’s continued dedication to innovation in mobile computing, and set a new standard for premium and functional design at any price point.

“Samsung continues to evolve our mobile PC line-up creating a sleeker, more stylish and technologically superior product perfect for professionals, students, or multimedia-focused consumers,” said Todd Bouman, director of product marketing at Samsung Enterprise Business Division.  “More importantly, the technological innovations within the QX, SF, RF and NF series of mobile PCs underscore Samsung’s position as a leader in mobile computing, offering consumers the performance they’ve come to expect in an aesthetically pleasing package.”

QX410: Superior Design, Unbeatable Performance

At just under one inch in thickness, Samsung’s new QX410 laptop combines a light-weight ultra-chic aluminum design and unparalleled battery performance to create an elegantly streamlined and efficient computing machine.

Centered on Samsung’s hallmark edge-to-edge 14-inch HD SuperBright™ LED display, the QX410 integrates an all-new buttonless, easily configurable multi-function gesture pad, introducing users to a host of multi-finger interface commands while increasing accuracy and speed.

Additionally, the QX410 is powered by a state-of-the-art Intel® CoreTM i5 processor.  Further complementing the QX410’s performance is a hybrid graphics system, optimized on-the-go based on users’ needs.  NVIDIA® OptimusTM automatically switches between the onboard Intel graphics and NVIDIA discrete graphics to efficiently manage battery life for basic applications, also delivering high-quality performance for intensive activities like gaming and multimedia on-demand.

The QX410 makes use of Samsung’s new lithium polymer batteries, which achieve up to 7 hours of battery life on average.  Lithium polymer batteries extend the life of the product with double the lifespan for up to 3 years or 1,000 charging cycles.

RF510 and RF710: Premium Performance Powerhouses

The RF510 and RF710 laptops emphasize extreme performance, while maintaining a sleek and refined style.   They are accentuated by a distinctive black radial pattern on the display enclosure and a two-tone interior design.

Powered by either an Intel® CoreTM i5 or i7 processor with Intel® Turbo Boost Technology, the RF510 and RF710 take aim at gamers, multimedia aficionados and design buffs offering extreme computing power.  Further complementing the processor are powerful NVIDIA GeForce GT 330M graphics with 1 GB of dedicated memory delivering up to 30 times better performance over integrated graphics bringing hyper-realistic gaming to life or allowing for easy photos and videos editing.  With these applications in mind, the RF710 notebook features two hard drive bays making the laptop capable of carrying over 1TB of storage allowing users to house their entire media library on their laptop.  The RF series also introduces USB 3.0 to Samsung’s laptop line-up.

SuperBright™ LED displays enhance the experience with HD+ (1600×900) resolution in the RF710 and HD (1366 x 768) resolution in the RF510, making them the ultimate choice for multimedia applications. Additionally, the RF-series laptops have full, island-style keyboards with number pads for optimal gaming and graphic applications.  Standard in the RF710, a Blu-ray drive allows users to watch their favorite HD movies on Samsung’s incredible SuperBright LED backlit display.

SF510: Sleek, Simple and Sophisticated

Integrating a uniquely contoured clamshell design, the new SF510 is hip and sophisticated without sacrificing computing power or functionality. Gently cradling the ultra-sharp 15.6-inch SuperBright HD LED backlit display in an ivory exterior and chocolate interior design, the SF510 features fluid and ergonomic design.  Moreover, it conveniently places control in the user’s hands, with the multi-touch gesture pad and easily identifiable quick-access buttons for volume and WiFi for simple, intuitive operation.

The SF510 is powered by an Intel® CoreTM i3 processor and like the QX series, capitalizes on Samsung’s new lithium polymer batteries offering up to 7 hours of battery life for users.  The SF510, with its ultra portable, stylish design and powerful performance, makes anytime, anywhere mobile computing a practical and affordable reality.

Enhanced Usability and Connectivity

The QX, SF, and RF laptops can communicate with other Samsung devices with Easy File Share,  a simple  to use peer-to-peer networking feature that allows users to quickly and securely exchange files, images, movies, and music wirelessly with any other laptop, netbook or wireless-enabled PC.  Samsung’s AllShareTM technology features an intuitive interface that makes it easy to broadcast content over a user’s WiFi network to Digital Living Network Alliance (DLNA) enabled devices like HDTVs and even mobile phones.

Samsung’s Support Center ensures all this content can stay safe, or can help troubleshoot any particular problem.  Accessible with a keyboard shortcut, the Support Center helps users manage their system settings or can setup tech-support web chat.  Samsung’s Back-up & Recovery Solution also allows users to create and restore back-ups of system data on the device, or on a network or removable storage device.

Also enhancing usability is Samsung’s Fast Start feature, which easily allows the user to put their laptop or netbook in an advanced state of sleep, to reduce power consumption while the device is not in use. The user’s session can then be restored in as little as 3 seconds.

To help improve the laptop audio experience, the new QX, RF and SF series laptops feature Samsung’s new True2SoundTM audio system, which delivers a more natural and realistic auditory experience with round speakers and a bigger acoustic chamber.  Enhanced bass, crystal clear dialog and better definition control for maximum clarity is provided through SRS Premium Sound™ processing.

Lastly, focusing on convenience and connectivity, the new laptops boast built-in WiMax in the SF and QX series, and utilize the latest in Wi-Fi and USB Sleep & Charge technologies.

NF Series: Ultra Light, Ultra Portable, Ultra Capable

Taking a style cue from the SF-series laptops, the NF Series netbooks provide users with an ultra-portable solution to mobile computing.  Encapsulated by a light-weight contoured clamshell case, the NF210, with ivory exterior and chocolate interior, features an Intel® Atom N455 processor and incredible battery performance of up to 14 hours, making the NF210 an all-day computing companion.

The NF210 features a crystal clear HD LED backlit display for mobile enjoyment and work applications on-the-go.  Additionally, the NF210 can quickly connect PC-to-PC over ad-hoc WiFi connections, simply and easily.  For the ultimate in easy home networking, the AllShareTM feature allows users to share and play videos, photos, and music across a range of Digital Living Network Alliance (DLNA) certified devices, including TVs, cameras and handsets.