MapmyIndia has just launched public service websitehttp://elections.mapmyindia.comto help voters in India make an informed choice on issues that matter to them during the forthcoming Lok Sabha elections. Combining the power of MapmyIndia’s detailed and highly accurate India maps with exhaustive data on constituencies, like population, literacy ratio, area amongst others and information on parties, candidates and their track record, the elections website places a wealth of information and analysis for voters to refer to. For example, with the click of a button voters can view constituencies where candidates with cases pending against them are contesting elections on a digital map – red markers showing up against these on the map versus green markers for the others.

With the analysis page, visitors can slice and dice data as they like and bring up statistics like oldest and youngest MPs in the 2004 parliament, number of women candidates elected in the previous polls, public record of candidates, number of constituencies per city, social details about constituencies like working population, area and literate population amongst others. MapmyIndia has joined hands with NoCriminals.org in providing this information on candidates.

MapmyIndia has had earlier links with the election process as well. The highly popular Jaago Re campaign is powered by maps from MapmyIndia for displaying constituencies. For 5 major cities in India, MapmyIndia has also plotted polling booths in constituencies for Jaago Re, so that voters know where they can go to cast their vote.

One notable feature of the site is that of constituency boundaries being marked on the digital maps. Due to the constituency delimitation exercise since the last polls, voters now have a quick reference to see which polling booth they can go to cast their vote.

The site also serves as an effective platform for agencies, parties, party supporters and general citizens to get quick analysis results.

“MapmyIndia has always been a socially conscious organization and has made available access to high quality data like driving directions or location of nearest points like hospitals, ATMs, etc. For the upcoming Indian elections, MapmyIndia wants to play a role in strengthening Indian democracy by providing the electorate a freely available source of information at our portal so that users can cast their vote after analysis of relevant information on their candidates and constituencies,” says Rakesh Verma, Managing Director, MapmyIndia.

The other features of the special elections portal of MapmyIndia include:1. Search your parliamentary constituency: Key-in your street name and find out where you need to vote2. In-depth analysis of political parties and constituencies: Analyze political parties and constituencies in multiple ways; find who’s the oldest and the youngest MP, which constituencies have female MPs etc.3. Constituencies and their area: Find how constituency boundaries have changed since 2004. Search for the largest and smallest constituencies by area, population, literacy and other parameters.4. Polls and forums: Discuss issues that you feel strongly about and vote for them in online polls with participation from like-minded people.5. Track record of politicians: View data on clean and other MPs and the cases against them.